Connect with the SportsTech and SportsBiz Communities During Super Bowl 50 Week in SF


Super Bowl 50 is on track to be the most tech-savvy sports event in history and will be played at Levi’s Stadium, the most tech-savvy stadium in the world.

Many amazing sportstech startups and sportsbiz professionals are involved with Super Bowl 50 in a variety of ways, so we want to give everyone an opportunity to also connect with each other during this historic week for the San Francisco Bay Area and Silicon Valley.

Join us Wednesday, February 3rd from 5:30 to 8:30pm at the rooftop lounge of Jones (map) for a mixer event with a fun and relaxed atmosphere.

We’ve invited friends from sports and tech startups, investors and VC’s, sponsors, partners, athletes, NFL, Super Bowl 50 Host Committee, 50 Fund, our local Bay Area professional and college sports organizations and more, so everyone is welcome to attend.

Tickets are $15 in advance, $20 at the door and include a hosted bar until 7pm.

Please register at our Eventbrite page:

And, even if you can’t make it, please join our SF Meetup group for future events, join our worldwide newsletter or follow us on Twitter @sportscolab.

If you’re interested to sponsor or if you are a startup that wants to be featured at the event, please email us at


Wearables in Sports and Athlete Analytics

Wearables in Sports and Athlete Analytics

2015 MIT Sloan Sports Analytics Conference

Andrew Hawkins, Cleveland Browns

Brian Kopp, Catapult Sports

Kirk Lacob, Golden State Warriors

Eric Petrosinelli, Zebra Technologies

Brian Russell, Zephyr Technology

Mark McClusky, Wired Magazine

Recent years have seen a boon in the interest, adoption and use of wearable technology. The advent of teams using wearable technology and player tracking affects how teams make in-game coaching decisions and alters strategy regarding athlete training and player management. As more companies enter the space, the advantages and value are changing in real time. With the increasing amount of data available, this technology and how it is used is at the front line of the new wave and opportunity in team evaluation and management. Panelists discuss the differences between technology platforms and multiple use cases, and provide perspective on how information is being used today and will be used in the future.

Wearables for Business and Enterprise

Salesforce Wear Keynote

with Daniel Debow and Lindsey Irvine

Dreamforce 2014 – San Francisco

From smart watches to head-mounted displays, this is the year of wearable technology. Perpetually connected wearables will enable workers, partners, and customers to experience new levels of immediacy, simplicity, and context in their mobile computing experiences. Powerful wearable apps are being created today that improve business operations and enhance customer experience, helping companies bridge the gap between existing infrastructure investments and their mobile workforce. Join Daniel Debow and Lydnsey Irvine from Salesforce as well as partners to learn how Salesforce Wear – the industry’s first initiative for wearable computing in the enterprise – is enabling you to use wearables to connect with customers in new ways.

Apple Likely to Launch Wearable Device October 2014

Apple is likely to launch a wearable device this coming October 2014, according to a story from Re/Code.

October. That’s the tentative launch date Apple has set for its first, long-in-the-offing foray into wearable devices. People familiar with Apple’s plans tell Code/red the company hopes to schedule a special event that month to show off the device, which is designed to make good use of the HealthKit health and fitness information-gathering app it recently showed off at WWDC. Could things change between now and fall? That’s certainly possible. But right now October is the target date.

Apple technically already has “wearables” from the iPhone to iPod, but the introduction of HealthKit for health and fitness is one of many signals consistent with the direction Apple is headed.

In their latest ad above, there’s several hints at how much Apple is paying attention to wearables, with the following gadgets embedded within the ad: Wahoo Fitness Blue SC Speed/Cadence SensorWithings Health MateZepp Golf SensorMisfit Shine and Adidas miCoach Smart Ball.