Andreesen Horowitz recently covered pricing strategies for startups in two podcasts.
Part 1 (above) with Mark Cranney, Martin Casado and Scott Kupor
How should startups go about raising prices — or more specifically, creating value— for their products?
Part 2 (below) with Mark Cranney, Martin Casado and Peter Levine
In Part 1, we learn how to price and plan early, price high – especially for category-creating or “pre-chasm” businesses.
What about freemium models? When does free end and paid begin? How does open source work and how does layering help?
Special thanks a16z